Best Practices from a Superstar Internet Director

December 2003 Effective Online Automotive Sales   VOLUME 2 ISSUE 12  
HOME
CONTENTS
The Best of 2003
The Un-Quality Lead
2003 Vehicles with the Highest Close Rates
On-Demand Lead Estimator
SUBSCRIBE

Subscribe to the Dealix Dealer Newsletter. Enter your e-mail address in the box below and we'll add you to the list:


Add Remove
 

The Un-Quality Lead
More Leads We Don't Let Out

You’ve been hearing a lot about Lead Quality lately. You may even find yourself wondering – what does Dealix mean when they keep saying “Lead Quality, Lead Quality, every day, all day, we focus on Lead Quality.” Of course, quality, as far as you’re concerned, means how likely that lead will be to end in a sale. However, as you can imagine, there’s a lot more to Lead Quality than meets the eye.

Behind the scenes, the Dealix team and Dealix technology work around the clock to ensure you never waste your time on low quality leads.  Sometimes nothing makes us appreciate quality more than being subjected to a lack of it. Our article in last year's December issue, where we published some of the leads we get from the less-than-serious car shoppers, was such a hit we thought you'd like to see more of the "Frank N. Steins" and "Old McDonalds" that get caught in the Dealix Lead Scrubbing system.  
 

 

(Just think of these folks as the guests who wanted to visit you over the holidays, but unfortunately, you'll be out town.)

Flora and Fauna
Dan D. Lion

Butt R. Cup

Cathy Inthe Hatty

Melove Mustangs

 

Makes You Lose Your Appetite

Paco Taco

Dill Pickels
Weldon Rumproast

Marge A. Rita

Peter Pumpkineater

Jupiter Neptune

 

Etc.
Sam Fran Cisco

Cole Stocking

Lazie Bones  
Speed Racer  
My Ohmy

Reeglesnoot Veeblefetzer
McDoodle MacSnickertoots

Joe Doohicky

Dolly Lama

Old McDonald

Noway Jose 

Frank N. Stein

 

And if you're a glutton for punishment, you can check out last year's funny names here:

Oscar Meyer Needs A New Weinermobile

Happy Holidays!


[PRINTER FRIENDLY VERSION]
Published by Dealix Corporation
Copyright © 2003 Dealix Corporation. All rights reserved.
The Dealix Dealer Newsletter is sent to Dealix members and anyone who has expressed interest in our services. To unsubscribe, enter your e-mail address in the subscription box appearing within the newsletter and choose the Remove option. Or, just click one of the links below.
TELL A FRIEND