Facts, Figures and Tip from Dealers on Catching Customers at the Starting Line

July 2003 Effective Online Automotive Sales   VOLUME 2 ISSUE 7  
INSIDE
Best Practices from Top Internet Departments - Part II
Mastering the Art of Selling Cars Online
Top Vehicles of June 2003
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NEWS
Best Practices from Top Internet Departments - Part II
Keeping Your Prospects Engaged
by A. Del Bonta & K. Stanton

Last month you read about best practices for responding to new Internet leads. Here are strategies to maximize your success with prospects over the long term, or until they're ready to buy.


[FULL STORY]
 
Mastering the Art of Selling Cars Online
Interview with Author Eddie Coleman

Mastering the Art of Selling Cars Online is the first definitive guide for auto dealerships that want to harness the power of the Internet to sell more cars. Author Eddie Coleman, CEO and founder of Hyperdrive Technologies, sat down with us for an exclusive interview and shared his wisdom on helping dealers to prosper on the Net.


[FULL STORY]
 
Top Vehicles of June 2003
The Silverado Continues to Lead the Pack

It looks like the incentive wars are fueling the fires for online buyers, as GM’s aggressive rebate strategies are driving online consumers to their vehicles in droves. The Chevrolet Silverado maintained its foothold for the third month in a row as the Overall Most Requested Vehicle in June, leaving long time favorites the Honda Accord and Ford F-Series Pickup Truck to eat its dust. Is it too soon to call it the Lance Armstrong of the Dealix Popularity Index?


[FULL STORY]
 
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