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NEWS
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Top Internet Sales Professionals of 2005
Elite Dealers Share Their Best Practices
Once again, Dealix is pleased to present the Top Internet Sales Professionals of 2005. These professionals distinguished themselves throughout the year with consistently high close rates and overwhelming praise from customers. We recently sat down with each of them to learn about the keys to their success.
[FULL STORY]
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Branded Emails - Part II
Build Your Brand and Strengthen Customer Contact
by JohnHenry Giddings
Now that your emails are supercharged with logos and other brand information (See Part I), you can use these best practices to maximize their efficiency. Industry consultant and trainer, Al Amersdorfer, shares a strategy that will convert your branding efforts into more sales.
[FULL STORY]
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Ask Gilbert
Does SEM Replace Other Lead Sources?
by Gilbert Chavez
As Internet marketing technology advances, it becomes more challenging to decide which strategies a dealer should focus on. Gilbert Chavez, marketing director at Phil Long Ford of Colorado, gives some advice to a fellow professional who is caught in an Internet marketing maze.
[FULL STORY]
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Internet Marketing Playbook
Creating a Balanced Internet Attack
A winning game plan for your Internet marketing efforts is very similar to a winning game plan on the football field - it's all about the proper mix of strategies. So, in light of Super Bowl season, the Dealix Dealer Newsletter has come up with some recommendations for your Internet marketing playbook.
[FULL STORY]
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AutoSuccess Interview
Dealix VPs Discuss 10 Years of Online Automotive
by Brian Ankney
In a recent interview, Dealix vice presidents Dean Evans and Steve Pace talked about the first decade of online auto retailing, and what the future holds for the industry.
This interview originally appeared in the October 2005 issue of AutoSuccess Magazine.
[FULL STORY]
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Internet Sales Training Manual
From Staffing to Strategy with Etail Experts
The online sales consultants at Etail Experts have put together a comprehensive Internet sales manual for your department. More than 300 pages of advice and best practices are sure to be a valuable resource in building your team, setting up your sales process, and running a successful Internet sales department.
[FULL STORY]
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Connect with More Car Buyers in Your Market
Find Them with the Dealix On-Demand Lead EstimatorSM
Showroom traffic may be down, but Internet traffic isn’t. Use that traffic to bring the crowds back to your dealership. Almost 70% of all new car buyers now use the Internet during their purchase process. Find out how many of them you could be selling cars to with the Dealix On-Demand Lead EstimatorSM.
Harness the power of the biggest auto sites on the Web, including: Edmunds, AOL Autos, Kelley Blue Book, Yahoo Autos, AutoTrader.com, MSN Autos, and hundreds more.
Select your franchises, set the size of your territory, and get immediate results via email.
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Vehicle Close Rates - 4Q '05
Subaru Forester Catapults to No. 1
After hopping around the list throughout 2005, the Subaru Forester and Honda Pilot ended the year with the top two new vehicle close rates. Asian imports far outnumbered domestics in all four quarters.
[FULL STORY]
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Industry Reminders
E.N.G. Executive Summit: Automotive Search and CRM 2006
Washington, D.C., May 24 & 25, 2006
Join leaders from across the automotive industry to discuss search engine marketing and CRM. Panel members from all sides of online auto retailing will lend perspective to the latest evolution of the industry.
AAISP Website Re-Launch
www.aaisponline.org
The Association of Automotive Internet Sales Professionals has a new online look with more functionality to bring you an even more developed professional community.
Click "Full Story" for details
[FULL STORY]
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Previously in the Dealix Dealer Newsletter
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