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NEWS
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Nelson Mazda’s Director of Business Development Lindsey Toscano
A Winning Combination of Sales and Management Expertise
Two years ago, Lindsey Toscano was recruited from her job as a sales manager at a clothing store because she showed that she had what it takes to succeed in automotive sales. Today, Toscano heads up Tulsa’s most successful automotive Internet sales operation at Nelson Mazda. Honing her sales and management skills at Nelson earned Toscano the “Most Improved Internet Manager” award by the Association of Automotive Internet Sales Professionals (AAISP). In this interview with the Dealix Dealer Newsletter, Toscano discussed how she took her Internet department from closing a few sales every month to over 50 units per month.
[FULL STORY]
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Five Essential Best Practices for Succeeding with Your Leads
From Automotive Sales Veteran and Dealix Sales Manager Tiff Arcella
A seasoned automotive sales veteran, Tiff Arcella’s career includes stellar performances as Internet manager and BDC director at Webb Ford in Highland, Indiana and BDC director and sales manager at Sutton Ford in Matteson, Illinois. Today, she manages a team of Dealix regional sales managers for the Midwest region. Now that Tiff works with a variety of dealerships, she has a broad perspective on what dealers need to do in order to be successful closing their leads. Here are Arcella’s Five Essential Best Practices for Succeeding with Your Leads.
[FULL STORY]
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Three Notable Stats on Consumer Internet Usage
How Your Dealership Can Leverage these Trends
Recent surveys of Internet users have uncovered some interesting facts - with clear implications for your Internet sales efforts. In today’s online auto retailing environment, dealers need to stay one step ahead of savvy Internet customers. Here are three ways to capitalize on these trends.
[FULL STORY]
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Dealers Turn More to the Internet to Generate Sales
Connect with New Prospects via the Web
by Nick Zulovich
Potential customers might go simply to see what the gas mileage on a particular vehicle is or to see about exterior color choices or available trim packages on various models. They might go to do research and gather as much other data as possible on everything from financing to unit reliability. But today, dealers throughout the country know where their consumers are going — the Internet.
This article was originally published in the March 21, 2007 issue of Auto Remarketing.
[FULL STORY]
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Meet All the Serious Car Buyers in Your Market
Let Dealix Help You Harness the Power of the Internet
More and more dealers are turning to the Internet. Why? That’s where the car buyers are. Today, the average person spends 10 hours or more per week accessing the Internet, and the vast majority of car buyers go online during their buying process. So, how do you connect with these prospects? Partner with Dealix, and meet car buyers from the best auto sites on the Web - Edmunds, Yahoo Autos, KBB, Forbes Autos, and hundreds more - many of which have exclusive partnerships with Dealix.
Find out how many buyers, from these top sites and more, are in your market instantly with the Dealix On-Demand Lead EstimatorSM.
Universal McCann (2004), Jupiter Research (September 2004), NADA 2005 Industry Analysis Division
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