Effective Online Automotive Sales

October 2007 Effective Online Autmotive Sales   VOLUME 6 ISSUE 10  
INSIDE
The Role of Third Party Leads
Five Reasons to Love Lead Providers
Online Consumer Behavior
Quality Leads from a Quality Provider
Vehicles Generating the Most Leads in Q3 2007
Good News About Internet Leads!
The Best of the Dealix Dealer Newsletter
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IN THE NEWS
The Role of Third Party Leads
Putting Second Things Second

In The Master’s Series: Automotive eCommerce, a forthcoming documentary from Accelerate Automotive, partners Jared Hamilton and Trevor Hill present the knowledge and best practices they’ve discovered in a year-long examination of the world of online automotive sales. One thing they learned: there are a lot of different ways to skin a cat. Another: no matter how you go about it, third-party leads are an essential part of the process.

[FULL STORY]
 

Five Reasons to Love Lead Providers
And they all help you make money!
by Cory L. Mosley

Cory Mosley, a leading Internet sales trainer, shares 5 of the reasons he loves lead providers. Find out why, even in today's changing market, they still add value to your dealership.

[FULL STORY]
 
Online Consumer Behavior
Facts and Insights

This month we take a look at some recently reported statistics regarding online consumer behavior - and for each of these facts we suggest a way of thinking about it that may affect how your dealership employs its Internet resources.

[FULL STORY]
 
Quality Leads from a Quality Provider
Does your Internet department have room to grow?

Partner with Dealix and pour leads from top automotive sites like Kelly Blue Book, Edmunds.com and Yahoo into your dealership.  Dealix offers you top quality leads, filtered through our advanced scrubbing technology, that are customizable to your dealership with our Dealer Control FeaturesSM.

 

Looking for sales tips, phone and e-mail scripts, and other training tools?  Try the Dealix Site Search, a database of over five years of the best practices from industry experts and top dealers.  Let the Dealix Dealer Newsletter archives help you capitalize on the huge sales opportunity that exists on the Web.

 

Find out how many buyers from top automotive sites on the Web are in your market.  Try the Dealix On Demand Lead EstimatorSM and get a free lead estimate sent to your e-mail, instantly.  Or, to speak directly with the Dealix representative in your area, call (800) 213-0427.


 
Vehicles Generating the Most Leads in Q3 2007
Results Show Consumers Want both Foreign and Domestic

The numbers are in for the most requested vehicles of Q3 2007.  It looks like American and foreign manufacturers are continuing to vie for top sales.  What are consumer's top priorities for new vehicles in today's market?  Check it out. 


[FULL STORY]
 

Good News About Internet Leads!
New study shows that close rates are on the rise

A recent study by The Cobalt Group matched more than 300,000 Dealix leads with DMV registration records to measure the close rates.  Findings show that the same number of Dealix leads generated 28% more sales in 2007 than in a similar study in 2005.  Check out the Dealix Dealer Newsletter in November for more information on the 2007 findings.

 

To see the findings of the 2005 study, click here.


 
The Best of the Dealix Dealer Newsletter
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BDC & Internet Department Staffing

 

Effective Email Templates

 

Marketing Experts Outline Success Strategies in 2007

 

Five Essential Best Practices for Succeeding with Your Leads

 

Maximize Online Sales over the Phone

 

Building Internet Department Profitability

 

10 Best Practices for Responding to Phone Leads

 

Three Notable Stats on Consumer Internet Usage

 

Anderson Auto Group: High Sales in Rural Markets


 
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